Project Leader/Principal, Consumer


Atlanta, Austin, Boston, Calgary, Chicago, Dallas, Detroit, Houston, Los Angeles, Miami, Minneapolis, Montreal, Nashville, New Jersey, New York, Philadelphia, Pittsburgh, Raleigh-Durham, San Diego, San Francisco, Seattle, Toronto, Washington, D.C.


North America


Operations, Strategy


Consumer products, Retail

Who We Are

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders—empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact.

Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, and corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place.

Practice Area Profile

Digital technologies are fundamentally reshaping both consumer demand and competitive dynamics at unprecedented rates within the consumer industry. BCG’s consumer practice helps clients respond to industry disruption by redefining their channel strategies, transforming their organizations, and seizing competitive advantage. The practice serves clients across four main sectors - Consumer Products, Retail, Travel & Tourism, and Fashion & Luxury - and each of the four sectors covers a range of sub-industries and functional topics.

What You'll Do

BCG's Consumer Practice is looking for Project Leader and Principal consultants who will partner with clients to take on their most difficult challenges, transform mindsets, reimagine businesses, and build capabilities that enable organizations to achieve sustainable advantage. The ideal candidate will be inquisitive, curious, and confident, with a penchant for going above and beyond immediate project requirements to find deep insights that others have missed. A genuine passion for problem-solving, combined with first-rate leadership and communication skills will be critical to success.

Project Leaders direct work on client engagements, managing studies to define client needs and supervising research activities to obtain relevant data. Project Leaders oversee the formulation of hypotheses for research and investigation, and the advanced financial analysis of client, competitor, and industry data. Project Leaders are also responsible for managing client contact and play a key role in the development and maintenance of high-level client relationships.

Principals, as the senior person most frequently at the client site, will interact with the client lead on a day-to-day basis to ensure that expectations are aligned. Principals provide the project management oversight required to meet client expectations. Responsibilities may include the development of presentations, managing of external relationships and consultant work progress, providing status reports, and overseeing budgets.

Projects vary based on client needs, but the importance of seeing possibilities where other people find limits will be a constant. Principals go deep to unlock insight, challenge established thinking, drive transformation, improve performance, and deliver bottom-line impact.

What You'll Bring (Experience & Qualifications)

  • 4+ years of post graduate consulting experience with 1+ years experience with leading teams
  • Dedicated experience and expertise in one or multiple of the following topics within a consumer context (CPG, retail, airlines, tourism, fashion & luxury): strategy development, M&A/post-merger integration, digital transformation/AI, operations & supply chain
  • Demonstrated ability to manage client engagements, client relationships, and provide “thought leadership” to teams, fully owning the responsibility for the quality of engagements.
  • A combination of managing teams and “hands on” delivery experience is critical. Project Leaders and Principals supervise junior consultants as engagements are executed, but must be prepared to roll up their sleeves and get directly involved as well.

In this Retail Project Leader or Principal role you will be in charge of leading teams to perform this work for our clients in traditional bricks and mortar retail, but also in e-commerce and multi-channel, as well as in emerging areas like Personalization and 1:1 marketing.

You’ll collaborate with BCG team members from many backgrounds and disciplines in a team-oriented, relationship-driven environment. Working alongside some of the world’s top minds on cases that reshape business, government and society, you will increase your understanding of complex business problems from diverse perspectives, and develop new skills. At the same time, you’ll partner with senior clients, taking on the role of trusted advisor, and work at all levels of the client organization to find and execute value creation strategies that result in meaningful, enduring impact.


North America, with preference for one of our Great Lakes (Chicago, Minneapolis, Detroit) or South System offices (Atlanta, Austin, Dallas, Denver, Houston, Miami)


Travel is anticipated and will vary based on specific project locations.

Date Posted:


Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
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